Since taking the helm in late 2018, Michael Jacobson has transformed a single flower shop in Los Angeles into a thriving success story that is revolutionizing the business model for florists and bringing the industry into the modern era. Under his visionary leadership, the company has grown spectacularly, achieving a striking $9.4 million in profitable revenue by 2022 to become the largest flower shop in Los Angeles. His strategic acumen not only revitalized the business but also propelled the entire industry into a new era of growth and technological innovation. Under Michael’s stewardship, French Florist is emerging as a frontrunner in the industry, raising the standard for everyone, with a cutting-edge technology platform.

Before embarking on this industry-transforming journey, Michael sharpened his knack for innovation at Slalom, a $1b+ consulting company, playing a pivotal role in crafting successful strategies for a diverse array of clients. Before then and during his college years his entrepreneurial path brought him to the real estate realm, where he distinguished himself as a broker, adeptly marrying his analytical nature with a nuanced understanding of market trends and consumer behaviors. Furthermore, he lent his expertise to the ambitious Washington Hyperloop project, advising on bringing innovative transportation solutions.

Outside the boardroom, Michael usually finds inspiration while swimming, both in the vast ocean and the calm lap pool.